Wellnex announced last 25 January 2022 to its members that they can now get an Antigen Rapid Test done at home for less than $45, including the certification and the test tool kit!
The team compiled the price of each and every clinics in Singapore offering ART test in their clinics and compared it with its offer for a Home based test.
The average cost for the panel made of 771 clinics was $49 (down 6% from 2021) compared to a $23 for Wellnex.
The percentile distribution demonstrated also that Wellnex was in the top 35% cheaper for a service provided at Home.
Wellnex offers a free concierge to get affordable & reliable Health, Lifestyle and Home Services to members referred by Insurers or Financial Advisors.
It has more than 1,000 Advisors that has enrolled 46,000 members since 2020.
With its concierge it offers everyday access to health service that few Singaporean cannot afford yet.
Dr. Matthias de Ferrieres, Ceo of My-Insurer Pte Ltd has been featured by TDI (The Digital Insurer), the leading platform for Insurance digitisation and transformation. Matthias de Ferrieres has been a contributor of TDI acadamy where he introduces the importance of digitilisation of the insurance distribution in a series of master classes dedicated to Financial Advisors and Insurance intermediaries.
Matthias de Ferrieres introduced himself as an expert in the insurance field with more than 20 years worth of experience in Asia.
Matthias de Ferrieres believes that the insurance digitalisation is and remains a big challenge as Incumbents have difficulties to embrace changes! Yet and despite the digital preissure, insurance companies have difficulties to adapt to the customer demands and prefer to stay put rather than partnering with Insurtechs or start-ups that have the know how and willingness to contribute to their transformation.
Matthias de Ferrieres ends the video with a surprise and touching news worth to watch.
We have deployed our latest feature that helps our Financial Advisors to onboard Companies, Groups or Communities in one click.
The Financial Advisor can simply initiate a QR code or URL link and pass it to an organisation for them to join Wellnex App in less than a minute.
Each and every employees, or members will join as a user and will be automatically attached to the Financial Advisor and the Company created!
At any time the Financial Advisor will be able to monitor how many, and who joined Wellnex from the Company.
The Financial Advisor will also be able to see the profile of the employees or members and segment its publication specific to the company or group.
This is unique and extremely useful and convenient, as the Financial Advisor can organize and optimize its communication specifically to that group!
The Role of QR codes in Marketing
QR (Quick Response) codes have become incredibly relevant in Singapore with the nationwide implementation of SafeEntry to facilitate contact tracing during the pandemic. As people become more attached to their mobile devices and use it as their primary device for internet consumption, QR codes have become a simple yet increasingly powerful tool for marketing purposes.
Wellnex recognises the importance of QR codes and utilises them effectively as well. As an Account Manager on Wellnex, you can generate a unique QR code for your company. This QR code will link the user to the Wellnex signup page, prompting them to sign up as a Wellnex member under your business.
Here are 3 reasons why you should implement QR codes into your marketing:
QR codes greatly enhance accessibility of the desired web page. The convenience of QR codestakes advantage of a human’s innate “laziness” to search or type a full web address. By using a fuss-free tool to direct your customers to the right page, you have already won half the battle in engaging your customer. You can make use of QR codes in a myriad of ways, such as leading customers to sign up with you, or showing them your brochure to learn more about your products and services.
QR codes can be put anywhere – be it on digital platforms (website, social media) or print advertisements (flyers, posters, name cards etc). It can also be used to contain all types of data, such as numbers, alphabets, symbols or binary codes. The size of a QR code is variable as it can be controlled based on the amount of information you wish to include. It is even customisable, where you can include your company logo to increase its aesthetic appeal! Hence, QR codes can be used in virtually all forms of visual marketing to enhance customer engagement.
Most importantly, QR codes are free to create - there are numerous websites online that allow you to do so, including Google’s very own QR code generator. Save yourself the trouble by implementing QR codes into your marketing today!
For more business and marketing tips, do follow us on LinkedIn! See you there!
With the objective to show case with honesty our performance, My-Insurer Pte Ltd takes pride to share every month its numbers.
Here are the results for the month of December 2021:
Overall we had a drop in numbers with slightly less new members, less Financial Advisors joining in and less usage of the app.
Other metrics for this month to consider:
Digitalising Financial Advisers